About Us

The Founder

Xpedition Arabia FZE is registered in Fujairah Creative Zone, UAE and is 100% owned and managed by Marina Bruce.  We offer guided self-drive adventures to guests from all over the world.

Marina AKA The Desert Diva has a wealth of offroad and overland experience in the UAE and Oman.  Having been a 4×4 owning resident in the Gulf from 2009, she has explored all accessible areas in the two countries, with her husband and with groups.  In winter 2018/2019, her UAE Company, Desert Diva Events and Adventures led over 100 cars into the desert, collectively covering around over 50,000kms with absolutely no damage done to vehicles (although a couple did have mechanical issues!).

Returning part-time to Scotland for family reasons, she has now launched Xpedition Arabia to offer overland adventures to tourists from the UK and beyond; Oman and the UAE have very different cultures and values to the west and her in-depth knowledge of these will enhance our guests experience in these lovely countries.


The Company

 Marina and her team have been leading desert and overland trips for 9 years and we have drawn on that experience to create special trips which we think you will love!

We like small groups, as if we limit the number of cars we can travel farther and see much more, and isn’t that what overlanding is all about!

For our Oman 5/6/7/8 adventures, we limit the number of guest cars to 6, these will be backed up with two guide cars.

To make our weekend trips viable we take up to 10 guest cars, again with two guide cars.

We try to avoid the heavily beaten tourist routes; Oman has the most beautiful wadis (dried up riverbeds) but they are at their best when not shared with 500 other people!  Thankfully the Sultanate  is huge and over the years our crew have explored almost every inch of this marvellous country, and will show you amazing places and an insight into traditional and modern Omani culture.


Other Experience

Team leader and driver: Eurosport and Sunset and Vine

  • For 7 years – Driving the cameramen offroad into the desert to catch the rally action in the Abu Dhabi Desert Challenge

Recce Crew Team Member: Abu Dhabi Desert Challenge

  • For six years she was one of a team of three setting the course for the rally

Offroad Expert writing for Outdoor UAE Magazine

  • Regular contributor covering such things as safety in the desert, vehicle tests and desert life

Abu Dhabi Accredited Tour Guide

  • From 2015 – her interests are not in buildings and tourist attractions, instead she focuses on heritage, culture and topography of the desert

You can read more of Marina’s background here

Empty Quarter Enterprises Ltd T/A Xpedition Arabia, 39/8 Hyvot View, Edinburgh, Scotland, EH17 8PQ


Call/whatsapp us +971509478563   UK number +447565570827

copyright Empty Quarter Enterprises Ltd, T/A Xpedition Arabia  2020